KICK’n Brands / Boxfresh Apparel
The Boxfresh Story
BOXFRESH - A British lifestyle brand with heritage and roots in streetwear. Our designs reflect our roots in streetwear that have evolved through UK street culture.
We have come a long way since our founders were selling imported workwear from a stall in Greenwich market. Since 1989 we have remained true to our independent ideals and stuck to our beliefs, even if we have shocked people along the way.
As a brand we have enjoyed a special relationship with the UK music scene since we set out on our journey in 1989, originating at a time when the UK underground music scene exploded back into life in the late 1980s.
We have always helped to support up and coming UK talent and have enjoyed working with artists as they launched their careers. Over the years we have supported the likes of Massive Attack and Roots Manuva. Now 21 years on, we remain true to this ethos and continue to capitalise on the changing landscape of the music industry today, where we can tangibly make a real difference to artists.